HCM 4.0 # the business centric model will be the pathway for thought leader to reimagine the function in Industry 4.0 This is the OFFICIAL BLOG SPOT of HCM 4.0 to ignite a new wave of thinking or share innovative best practices; breakthrough success in reinventing HCM; lessons from worst failures; views and news on current issues and events in the human resource function today. Editor Dr Wilfred Monteiro founder Synergy Management Associates - wm@synergymanager.net
Friday, 28 July 2023
Wednesday, 26 July 2023
HCM 4.0 MODEL – THE INWARD/OUTWARD APPROACH # PART A - VOICE OF THE CUSTOMER
HCM 4.0 MODEL –
THE INWARD/OUTWARD APPROACH
‘’There are two ways to extend a business. Take inventory of what
you’re good at and extend out from your skills. Or determine what your
customers need and work backward, even if it requires learning new capabilities
“ says Jeff Bezos (Founder of Amazon)
The strategic pathway espoused
by Jeff Bezos is indeed a guideline for HCM 4.0 in its journey to make the
function business centric.
The critique
against the HCM function in the past has been … that it is an inward
looking function without touch of the market
conditions or the external realities. The truth is HCM must now reach further
into to external environment of the business to understand more deeply the
business agenda We can name it the INWARD/OUTWARD APPROACH.
PART (A) - THE VOICE OF THE CUSTOMER
The OUTWARD /MARKET APPROACH ( “voice of the customer “) means addressing
the market trends and compulsions and responding to the forces of competitive
market strategy.
HCM
4.0 is centered around the business
environment and the challenges it throws at the HCM function. The real value of HCM is how precisely it is
attuned to business realities. The business’ goals – that is its strategic
imperatives – sit at the center of any
HCM strategy
Following that the VOICE OF THE CUSTOMER begins with a business mindset and an externally focused
view. HCM 4.0 to remain relevant need to
shift from the hitherto inward boxed-up
perception of the role of the HCM function. Keeping an eye on the external business environment and the markets is
now something which HCM professionals
need to do.
To elucidate the above concept let’s take an
example:
A
product innovation by the near competitor
for a technology company means a
chain of reaction to challenge the pioneer. This begins with overhauling the company’s product design and R&D
department; the chain effect passes on to the Manufacturing
Department who need men machine and methods to bring the new product into
reality. As a consequence the marketing
department has to rejig its strategy to challenge the market leader and
penetrate their market .
At each of this inflection points the HCM 4.0 leaders must have a proactive action plan to make it business centric. HCM 4.0 has a role to bring in the right people or develop the right competencies; created the change readiness; have a long-term plan for culture of innovation to replicate the process in future
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With Best Wishes
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